# Deepfakes Guidelines: Mitigating risks while fostering innovation

- **Jurisdiction:** Saudi Arabia (SA)
- **Type:** Guideline · **Status:** In force · **Binding:** no
- **Issued by:** Saudi Data and Artificial Intelligence Authority (SDAIA)
- **Proposed:** — · **Adopted:** 8 May 2026 · **Effective:** 8 May 2026
- **Obligations:** Labelling AI content, Transparency to users, Data governance
- **Sectors:** Media, Consumer

## Summary
Guidance for deepfake technology developers, content creators and consumers that distinguishes malicious from beneficial uses and calls for explicit consent, personal-data protection, digital watermarking and source verification.

## Why it matters
Synthetic-media tools offered in Saudi Arabia are expected to build in consent and watermarking.

## Source
[Saudi Press Agency](https://www.spa.gov.sa/en/N2580753) · [secondary](https://sdaia.gov.sa/en/SDAIA/about/Files/File0001.pdf)
Checked against the source on 4 Oct 2026. SPA reported SDAIA's issuance on 8 May 2026; the guidelines document itself is dated 2025.

## Cite
Deepfakes Guidelines: Mitigating risks while fostering innovation. Saudi Data and Artificial Intelligence Authority (SDAIA). Status: In force. wheresthe.ai, https://wheresthe.ai/rule/sa-sdaia-deepfakes-guidelines/ (verified 4 Oct 2026).

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Canonical page: https://wheresthe.ai/rule/sa-sdaia-deepfakes-guidelines/ · Not legal advice.